Those guys have accumulated so many mistakes that I think they deserve the award of the worst website, category ‘Newspaper’. Congratulation!
I’ve already been frustrated a few times by www.forbes.com, that’s why I’m used to avoid to go on that site. But this time, there was an article I fund very interesting, so I tried hard to read it. Yes, I tried to read extensively an article on forbes.com (it is 11pm on Friday, my wife is sleeping and I feel I can afford to lose time on such a complex task). It is a horrifying experience.
Here are the top 5 issues. I had to be selective, because there are several others.
- 20 seconds advertisement splash screen. Open www.forbes.com. You will get an advertisement splash screen that stay displayed 19.5 seconds before the home page is loaded. The www.guardian.com home page takes 1.1 seconds to load. Note: disable cookies if you want to repeat the experience.
- Aggressive Ads. There are ads everywhere. I’m fine with ads, because those guys have to eat, too. But an ad is aggressive when it takes 5 seconds to load and impair me to scroll down, when it executes scripts in the background, when it moves on the screen while I scroll down, when it hides the article after 60 seconds of reading, when 60% of my screen real estate is covered by commercials. I just want to read an article (you know, what newspapers are meant for).
- Abusive use of personal data. Let’s say I’d like to leave a comment. I can register with most social media: Facebook, twitter, LinkedIn, Google +, Yahoo, Microsoft, WordPress, AOL, Foursquare, Typepad, Blogger and OpenID. It seems great. But the registration is managed by www.gygia.com, which slogan is “our platform offers the features you need to collect, protect, manage and make use of customer data.” Sure, it does. These is the personal information I have to give away if I want to comment, according to the social media I choose to log-in:
- LinkedIn: Forbes Social will be allowed to know my profile, publish post, comment post, share and like for me
- Twitter: Forbes Social will be allowed to read my tweets, how I follow, make me follow new persons, update my profile, tweet for me
- Facebook: ?? (I’m not a Facebook user)
- Google +: Forbes Social will be allowed to read my profile, my circle members including the non-public members, manage my contacts
- Microsoft: Forbes Social will be allowed to read my profile, my contacts’ name, email and birth date
- The “Contact us” page is a 404. Go on the home page, click “help”, click “contact us”, and you will land on the 4-0-Forbes page (bad pun!) which I used to illustrate this post. The most funny is: Forbes.com asks me to send an email with the URL I was trying to reach. Hey, I just sent a GET on that URL, stupid!!